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Your Media Morning: Where Are The Female Media CEOs? Time Inc Feeling Funny, Old Gawker Sites Look a Little Different

WITH CANDY LIU


TIME INC BUDDIES UP WITH COMEDY YOUTUBE CHANNEL JASH, MOVING IT INTO THE FOUNDRY
The 30-person Jash team will now be taking up residence in The Foundry, which is the Industry City digital hub that Time opened in Brooklyn last year. Among its potential outlets will be the recently launched People/Entertainment Weekly Network

VIACOM REVAMPED ITS OFFICES "FOR THE MILLENNIAL GENERATION" AS ITS CABLE NETWORKS STRUGGLE TO HOLD ON TO THAT EXACT DEMO
As one of the most storied holding companies in media, Viacom's network of brands like MTV, VH1, Comedy Central and Nickelodeon oversees, curates and even dictates youth culture—and has done so for decades. But being young and hip takes work, which is why New York-based Viacom recently renovated its 31st and 32nd floors into spaces where people—employees and guests—could meet, mingle, work, dine and relax. "Our new floors are a working prototype for the future of media".

THE WEBSITES FORMERLY OPERATED UNDER GAWKER MEDIA ALL GOT A LITTLE NIP AND TUCK
With all the former Gawker media sites now operating under the Gizmodo Media umbrella, all the remaining websites got a little facelift. For now the sites are still published on the Kinja platform but the front pages of all the sites look a little different.

INSTYLE'S NEW EDITOR IN CHIEF MAKES FIRST MAJOR HIRE
Laura Brown who joined Time Inc as Editor in Chief of its InStyle brand just about a month ago, is now in the process of doing what every new EIC does after taking the reins, she is putting her stamp on things.

NETFLIX'S CHIEF CONTENT OFFICER TED SARANDOS JOINS THE BOARD OF MUSIC STREAMING COMPANY, SPOTIFY
Spotify last year named ex-Netflix CFO Barry McCarthy as chief financial officer, on the heels of raising $526 million in funding to bring the Sweden-based company to more than $1 billion raised. McCarthy had joined Spotify’s board in 2014 but relinquished the seat with his CFO appointment.

PUBLISHERS SEE PROGRAMMATIC NATIVE ADS AS A THREAT TO BRANDED CONTENT
A lot of premium publishers, who create a lot of the real estate for these native ads to live on, are taking a much more guarded approach to the burgeoning format. While plenty of publishers, including Time Inc., Condé Nast and PopSugar all dabble in it, many look at programmatic native as a possible threat to the branded-content operations they have invested substantial time and resources in. If a brand can slide into a publisher’s stream of stories for a fraction of the time, cost and energy of a branded-content campaign, why wouldn’t they?

GUARDIAN CUTS ITS U.S. STAFF
Guardian News & Media, which has already cut its London staffing by 20 percent, may be making much steeper reductions in the US, where up to two dozen journalists may be out of jobs. Negotiations are underway between the Guardian and the News Media Guild over the size of the cuts.

VIACOM MAY LOOK TO SHAKE UP THE LEADERSHIP AT ITS STRUGGLING FILM STUDIO AFTER IT NAMES A NEW CEO
Pictures boss Grey could be vulnerable, following the ousting of Philippe Dauman as Viacom CEO. Names being whispered around town as future contenders for the role include former 20th Century Fox boss Jim Gianopulos, producers Brian Grazer and John Goldwyn, former Lionsgate co-chair Rob Friedman and Jeffrey Katzenberg. Plus, there have been several others actively jockeying for the job.

FACEBOOK EXECS FACE THE MEDIA OVER RECENT CONTROVERSIAL NEWS STORIES
There were more than a few questions from the media Tuesday on a recent story on how Facebook inflated a key video metric, as well as other inquiries concerning how the company intends to monetize Instagram and data collection on WhatsApp.

POLITICO IS BUDDYING UP WITH MORNING CONSULT TO LAUNCH A NEW POLL
POLITICO and Morning Consult are teaming up in a polling partnership, debuting Wednesday in Playbook. The polls will focus on political issues, personalities and media aspects that affect the daily debate, according to a spokesperson for POLITICO.

VOGUE EDITORS SLAM FASHION BLOGGERS AND INFLUENCERS AS PATHETIC
This week, a few top Vogue editors sat down to discuss — and publish — their thoughts on Milan Fashion Week. But while Gucci, Versace, and Bottega Veneta were certainly covered, another common theme was touched upon at length: the editors’ utter disdain for fashion bloggers and “influencers,” whom one went so far as to call “pathetic.”

GOOGLE LAUNCHES YOUTUBE GO APP
The new YouTube app features a simpler interface and is designed to be offline first -- and to work even when there is little to no mobile connectivity. YouTube Go also boasts a social component, including the ability to share videos with friends without using up precious data.

FACEBOOK AT WORK IS COMING
This product has been a long time coming. Facebook has been using a version of Facebook at Work internally for years, and reports first surfaced that it was building an office tool for other companies almost 15 months ago. When, exactly, Facebook will launch the product is still unclear. So, too, is whether or not it will be able to convince customers to forgo their existing office products, in some cases with years of archived messaging and documents stored on them.

W MAGAZINE PUBLISHES FIRST HIS AND HERS FASHION ISSUE
W responds to what happens to the culture-at-large. There’s been a lot of talk about gender recently. Specifically, Burberry announced they’d show men’s and women’s together. Other companies followed. There’s a strong trend in gender fluidity both in fashion shows and TV shows. We’ve always had a male audience as part of our DNA. The idea of doing an issue now for which half of the content is tailored to men and the other half is for women felt very right. Then we came up with idea of having a back and front cover, and we thought to connect the two with posters.

A DISNEY TAKEOVER OF TWITTER WOULD COME WITH SOME CONFLICTS
Close ties between directors and executives in media and technology may present conflicts of interest for companies weighing offers for Twitter. Disney, which is said to be evaluating a possible bid for the social media company, would have to work around at least two. Among its directors are Twitter CEO Jack Dorsey and Facebook COO Sheryl Sandberg.

FACEBOOK HAS 4 MILLION ADVERTISERS NOW
Facebook has 4 million advertisers, up from 3 million in March, according to COO Sheryl Sandberg. “I think that’s because businesses know that consumers are spending time on mobile, and they need to be there,” Sandberg said. She said that video is “exploding” and especially important in Facebook’s dominance of the mobile platform.

TIME OUT READIES US AND EUROPEAN EXPANSION
Time Out bought the Market operation in Lisbon from Oakley Capital Partners on June 14, the day it made its debut on London’s junior stock market. Time Out said at the time it would use the funds to expand its technology teams and for product investment. “Plans for new locations are in advanced discussions in London and Porto, and are progressing well in New York and Miami.”

THE LOS ANGELES TIMES BUILDING SOLD TO CANADIAN DEVELOPER
The Los Angeles Times building in downtown Los Angeles has sold to a Canadian developer, paving the way for the redevelopment of a historic property the paper has called home since 1935. Onni Group of Vancouver has explored plans to turn the property at 202 W. 1st St. into a collection of creative offices and retail and residential units.


-Good Morning
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Your Media Morning: Where Are The Female Media CEOs? Time Inc Feeling Funny, Old Gawker Sites Look a Little Different Reviewed by Editor on Wednesday, September 28, 2016 Rating: 5
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