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Your Media Morning: Cooper Hefner Wants to Go Back to The Past, Time Warner CEO Could Pocket Millions, Apple Wants to Buy Something

GUARDIAN MEDIA GROUP CEO DAVID PEMSEL IS A STRAIGHT SHOOTER
On Monday, Pemsel said that the staff cuts were purely about cutting costs, not about a strategic restructuring of the business. “There was nothing strategic about that,” he told the Guardian U.S. staff, two people familiar with his remarks told POLITICO.
100 LOBBYISTS CHEERING ON THE AT&T TIME WARNER MERGER
From the political right and the left, AT&T’s $85 billion bid for Time Warner has provoked pushback. But AT&T, in addition to its billions of dollars of capital, has another arsenal at its disposal: one of the most formidable lobbying operations in Washington. The company’s list of nearly 100 registered lobbyists already on retainer in 2016 includes former members of Congress.

WAS MEDIA MOGUL SUMNER REDSTONE CONNED OUT OF $150 MILLION BY HIS EXES?
Media mogul Sumner Redstone on Tuesday sued two ex-girlfriends for civil claims including elder abuse, alleging he was forced to borrow $100 million from the private company that holds his voting shares of CBS Corp and Viacom Inc to cover tax obligations on gifts he gave to the women. The lawsuit, filed in Los Angeles Superior Court, seeks about $150 million that Redstone's lawyers say he gave to Manuela Herzer and Sydney Holland.

TIME WARNER CEO JEFF BEWKES COULD POCKET MORE THAN $30 MILLION AFTER AT&T DEAL CLOSES
The 64-year-old Bewkes, who has headed the New York-based media conglomerate since 2008, would be able to receive about $32 million in salary and bonus continuation if his employment is “terminated without cause” for reasons including a company sale, according to executive compensation consultant Brian Foley.

QUARTZ SAID HE'S THE SMARTEST LEGACY MEDIA CEO BECAUSE HE KNOWS WHEN TO LEAVE
While most media moguls are focused on running their companies until they are six feet under (HBO pun intended), we believe Bewkes will end up being remembered as the smartest CEO in sector—knowing when to sell and not overstaying his welcome to maximize value for shareholders.

CAN AT&T/TIME WARNER BREAK THE FACEBOOK/GOOGLE DUOPOLY?
The deal has sparked concern that it risks reducing competition, but Jeff Bewkes said it would be good for the digital advertising market. "The one thing they [Google and Facebook] love is innovation and competition and we are here to help," he said at the WSJD conference in Laguna Beach.Google will account for 32.4 per cent of the $229.3bn worldwide digital advertising

E-COMMERCE IS NO LONGER JUST AN EXPERIMENT FOR PUBLISHERS
On Monday, The New York Times announced it had purchased The Wirecutter and its sister site, The Sweethome, for just over $30 million. The deal gives the Gray Lady a new source of income and its first taste of affiliate marketing, a revenue stream publishers have been exploring to supplement display ad revenue. The Times is hardly the first publisher to go there.

VIEWS FOR SNAPCHAT STORIES COLLAPSES FOR SOME PUBLISHERS FOLLOWING REMOVAL OF AUTOPLAY FEATURE
When venture capitalist Hunter Walk tweeted on Sunday that views on his Snapchat Stories has dropped by 33 percent since the platform started removing its autoplay feature on Oct. 7, he struck a chord. Twitter user Alex Brooks commented that the brand he is working for has seen a 35-40 percent drop in views, as well.

LATINA MAGAZINE CELEBRATES 20 YEARS
The front of the issue features a mosaic of every single cover in the brand’s history, coming together to depict a portrait of one of its community’s most beloved stars, Selena. This design approach is not new, but the thoughtfulness in planning and execution certainly warrants more exploration. So we caught up with editorial director Robyn Moreno and creative director Ebby Antigua to learn more about  how it all came together.

TIME WARNER RUINED AOL?
Back in 2000, a $164 billion deal created AOL Time Warner, unifying distribution and content along very similar lines to those now being preached by AT&T’s leadership. The results were disastrous. And one of the guys who was there — longtime AOL executive Ted Leonsis — said in hindsight that buying Time Warner wrecked the company’s momentum.

IS ANOTHER MEGA MEDIA MERGER BREWING?
Since June, the entertainment landscape has been rocked by a series of deals, and there’s talk of more. AT&T’s proposed $85.4 billion takeover of Time Warner — the biggest buyout this year — could trigger a new round of consolidation. That has followers of the sector asking which media mogul will be next to place his bet on the direction of the industry — Bob Iger? Rupert Murdoch? John Malone?

IS DISNEY WILLING TO GET BIGGER FOLLOWING THE AT&T TIME WARNER DEAL?
If regulators approve AT&T’s acquisition of Time Warner, the combined company would be far bigger than Disney and boast top-tier assets such as DirecTV, HBO and Warner Bros. That has spurred some industry observers to speculate on whether Disney might need to pursue a significant acquisition of its own in order to continue thriving in a rapidly changing media business.

APPLE'S CEO TIM COOK IS OPEN TO BUYING OTHER COMPANIES
Apple is “open” to acquisitions both big and small, so long as it has a strategic fit, CEO Tim Cook said on the company’s fiscal Q4 earnings call. “We are open to acquisitions of any size that are of strategic value where we can deliver better products to our customers and innovate more.”

NETFLIX IS RAISING $1 BILLION TO BUY CONTENT
Netflix has proposed a new offering of $1 billion in senior notes, with plans to use the money for “general corporate purposes” that include acquiring new content. The streaming giant announced the pricing of an offering of $1 billion aggregate principal amount of 4.375 percent senior notes due 2026, upsized from an originally announced $800 million.

OPRAH TELLS HEARST EMPLOYEES TO LIVE THE DREAM THAT'S ALREADY DREAMT FOR THEM
When Oprah Winfrey took to the stage on Tuesday to give a talk to Hearst employees, there was nothing particularly surprising in what she said, yet, in true Oprah style, the words seemed to carry a kind of heft, or deeper meaning. The media mogul talked about her career, the presidential election and her friendship with Gayle King among other things with Lucy Kaylin, editor in chief of O, The Oprah Magazine at Hearst Tower in New York.

NEW YORK TIMES OFFERS UP PRIVATE JET TOURS OF WORLD HOTSPOTS TO READERS
The New York Times is offering its readers a chance to see some of the world’s most despotic destinations in a private jet for just $135,000 per person. “Circle the globe on an inspiring and informative journey by private jet, created by the New York Times in collaboration with luxury travel pioneers Abercrombie & Kent,” reads the promotional material.
 
-Good Morning
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Your Media Morning: Cooper Hefner Wants to Go Back to The Past, Time Warner CEO Could Pocket Millions, Apple Wants to Buy Something Reviewed by Editor on Wednesday, October 26, 2016 Rating: 5
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