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Your Media Morning: Bids Due For Twitter, Gannett and Tronc Not Quite There Yet, Vice Media's Viceland Struggles in The UK


BIDS ARE DUE FOR TWITTER THIS WEEK
Twitter is expected to field bids this week, and Marc Benioff has been building a case to Salesforce.com investors and others that his company should be the buyer. Benioff, whose recent approach to Twitter set off the bidding process, sees the social-media pioneer as an “unpolished jewel” with untapped potential in advertising, e-commerce and other data-rich applications.

TIME INC'S REAL SIMPLE LANDS NEW EDITOR FROM HEARST'S COSMO
Leslie Yazel who was director of editorial operations at Hearst’s Cosmo, has been tapped to replace Kristin van Ogtrop — who have been running the Time Inc. title for the past 13 years. Sarah Humphreys Collins had been acting editor since van Ogtro’s August exit.

HOW SHARI REDSTONE TOOK BACK CONTROL OF HER FAMILY'S EMPIRE 
With Mr. Dauman out and a new Viacom board in, Ms. Redstone and her father are now pressing forward with their preferred plan: a reuniting of CBS and Viacom that would leave them in control of the conglomerate. The father-daughter duo sent a thinly veiled letter to the board of each company last week, making clear that this is the path the Redstones prefer and probably will get.

BIG CUTS AND ASSETS SELL-OFF EXPECTED IN CBS-VIACOM RE-MERGER
CBS and Viacom first entered holy media matrimony back in 2000. The companies then went their separate ways 5 years later. Now 11 years after splitting, the companies are exploring rejoining creating what would be once again a media juggernaut. But putting the two companies back together won't come without some major sacrifices.

BLOOMBERG'S TECHNOLOGY VERTICAL LAUNCHES TODAY WITH FAST LOADING ARTICLE PAGES POWERED BY JAVELIN
Bloomberg Technology will feature a new article template called Javelin that’s built solely for speed. In tests, Bloomberg said it cut page load time by 30 percent to 50 percent depending on the test. (The company wouldn’t say to what, saying load time varies based on multiple factors like location, browser, connection speed and amount of content on a given page.) If it performs as hoped after launch, Bloomberg plans to roll out the template to the rest of its portfolio: the flagship Bloomberg and Bloomberg Markets, Bloomberg Politics and Bloomberg Pursuits.

TALKS BETWEEN GANNETT AND TRONC ARE ONGOING, NO FINAL AGREEMENT REACHED ON DEAL
Gannett and Tronc have bridged a valuation gap that caused months of friction, but are still hammering out the details of a transaction, people familiar with the situation said. The parties haven't reached a final agreement, and an announcement isn't imminent, said the people, who asked not to be identified because the matter is private. Gannett, the owner of USA Today, is in talks to buy Tronc for $18.50 to $19 a share, the people said. While negotiations are advanced, talks could still fall apart.

AXEL SPRINGER'S BUSINESS INSIDER LOSES VIDEO HEAD TO MASHABLE
Mashable has hired Kamelia Angelova as director of emerging platforms to expand the company's production of original video and visual storytelling on Snapchat, Facebook, Instagram, and Twitter.

MEDIA/ENTERTAINMENT GIANTS TURN TO SOCIAL MEDIA STARS FOR HELP
As Hollywood studios and TV networks struggle to reach young audiences in an increasingly fragmented media marketplace, many have turned to so-called social media influencers as a means of generating awareness. Media companies including Disney, NBCUniversal and Sony have developed strategies to connect their projects with influencers.

CNN RETAINS ANDERSON COOOPER
CNN anchor Anderson Cooper is sticking with the cable news network. Cooper is said to have signed a long-term deal to stay with CNN. Cooper’s decision may put an end to the possibility he’ll join Kelly Ripa as co-host of ABC’s talk show “Live.” She reportedly favored him to replace Michael Strahan, who jumped to ABC’s “Good Morning America.”

VICE MEDIA'S CABLE NETWORK VICELAND STRUGGLES IN THE UK
Vice Media’s Viceland had “a lackluster” start in the U.K., an analyst said in a Tuesday report, citing audience data for the first two weeks from U.K. measurement organization BARB. The Sept. 19 start of the linear TV channel in Britain, exclusively on Sky, “followed six months after a similarly underwhelming entrance into the U.S.,” Enders Analysis’ Tom Harrington wrote in a report.

NETFLIX TAKES CHARGE IN AUSTRALIA AFTER NEWSCORP BACKED RIVAL SHUTS DOWN
An Australian internet streaming company part-owned by News Corp said it will cease operations less than three years after launching, a sign that local start-ups are struggling against larger U.S. rival Netflix. After opening for business in March 2014, the same month Netflix arrived in Australia, Presto will end its service on Jan. 31, 2017.

GOOGLE LIFTS THE CURTAIN NEW PRODUCTS
Google isn’t timid about hardware any longer. In a 100-minute event on Tuesday, the company unveiled an entire line of products made not by hardware partners, but by Google’s own robust in-house product teams. And connecting all of the pieces together, of course, is Google’s speech-controlled, AI-powered Assistant.

AMERICAN SOCIETY OF NEWS EDITORS SHIFTS FROM TRACKING PRINT CIRCULATION TO WEB TRAFFIC ONLY
In a sign of the continuing industry-wide shift away from print, the American Society of News Editors has announced that its membership structure will focus on monthly web traffic rather than print circulation figures. The change is a “long overdue” acknowledgement that “digital media is a primary platform for storytelling and where consumers often turn first for news and information.”

-Good Morning
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Your Media Morning: Bids Due For Twitter, Gannett and Tronc Not Quite There Yet, Vice Media's Viceland Struggles in The UK Reviewed by Editor on Wednesday, October 05, 2016 Rating: 5
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