Conde Nast Wants to Own The 'Food Internet'
"We're not just making more for the sake of more, we just know our content is better."Conde Nast's Food Innovation Group (FIG) is closing out 2016 on a high note. The group which consists of Bon Appétit, Epicurious, FIG Influencers Network and branded content studio The Farm enjoyed a year of growth with video revenue leaping more than 100 percent, traffic jumping 37 percent and the overall group attracting more than 55 million visitors. This steady growth is fueling some big goals for the new year and beyond as FIG looks to takeover the 'food internet' according to FIG's revenue chief Pamela Drucker Mann. The group is positioning itself to accomplish this big goal with plans to expand the FIG video network and the opening of a brand new video studio, in Brooklyn of course.
Conde Nast Wants to Own The 'Food Internet' Reviewed by Editor on Thursday, December 15, 2016 Rating: