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Time Inc's InStyle Beefs Up Social And Multimedia Teams Ahead of 2017

InStyle is going into the new year fully armed and ready. Since New Editor in Chief Laura Brown took the reins just four months ago, she's been busy putting together a team that will help carry the InStyle brand into the new year and beyond. She's brought in talent like Ruthie Friedlander as site director and Vogue's former deputy culture editor Jessie Heyman to run digital features. Now there are some new additions to InStyle's all important social and multimedia teams. Emily Shornick is coming on as Sr. Multimedia editor. She joins from Tory Burch and will start her new gig on January 3, 2017. Macey Hall is coming on as Sr. Social Media manager, she joins from Victoria's secret and will start her new gig on January 9, 2017. See a trend here? Yes both women are coming from women's clothing companies which makes sense for a brand like InStyle as it relates to reaching their audience.

On the hiring of Emily Shornick as InStyle's new Sr. Multimedia Editor, Director of photography Lisa Martin said:
"Emily has a great sense of sophistication and good handle on the InStyle aesthetic. Her impressive knowledge of photography and well-rounded experience at Tory Burch and The Cut ensure she will help to drive InStyle’s digital ventures to the next level.”
On the hiring Macey Hall as Sr. social media manager, site director Ruthie Friedlander said:
"Macey has an incredibly strong background in social media. Having worked at large organizations like Victoria’s Secret and Hearst, she has a good sense of reaching massive audiences, but she combines that with a keen sense of how to elevate a message. Macey’s incredibly important role will be to set InStyle’s story apart from the rest, helping us to strengthen our social voice across platforms. We could not be more excited to have her."






Time Inc's InStyle Beefs Up Social And Multimedia Teams Ahead of 2017 Reviewed by Editor on 10:46 AM Rating: 5
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