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Your Media Morning: Instagram’s Copycat Strategy is Paying Off, Media’s Biggest Losers of 2016, Teen Vogue’s Traffic Bounce

TIME INC FORMS HEALTH AND WELLNESS GROUP, INSTALLS THREE
Time Inc is looking to beef up its position in the health and wellness space with the formation of a new health and wellness team with three new hires. The news was announced by digital vp Patty Hirsch.

WHEN IT COMES TO CELEBRITIES AND SUPER USERS, SNAPCHAT DOESN'T KISS UP
Social networks have traditionally formed tight bonds with actors, musicians, politicians and people who are known for nothing besides their online presence, because these people have the power to draw in more users. But Snapchat, whose parent company Snap is headed toward a blockbuster initial public offering next year, is bending those rules.

THESTREET.COM COULLD BE DELISTED BY NASDAQ
TheStreet, the struggling financial news site co-founded by Jim Cramer, is in danger of getting delisted by Nasdaq because its share price has traded at below $1 for more than 30 business days. The exchange will delist TheStreet on June 12 if its shares don’t trade above the dollar level for 10 straight days before that date, the news site disclosed in a regulatory filing.

HERE ARE SOME OF MEDIA'S BIGGEST LOSERS OF 2016
As 2016 wraps up, it's time to declare the winners and losers of the media industry. The bizarre year featured a wild presidential election, the head of a top cable news network stepping down in disgrace and numerous pundits emerging as household names. Check out 16 losers from 2016.

BUZZFEED'S CEO LAYS OUT WHATS NEXT IN ANNUAL YEAR END MEMO
I’m writing my annual year-end memo to share thoughts on the huge shifts that are happening in the tech and media industries and the important role BuzzFeed will play in the coming year. As always, much of what is contained here I’ve learned from working with you, my talented colleagues at BuzzFeed, who teach me and challenge me every day.

TWITTER PUSHES DEEPER INTO THE NEWS BUSINESS WITH  BREAKING NEWS NOTIFICATIONS
Twitter has been quietly testing a feature that could push it further into the news business.The social network is now sending some of its mobile app users push notifications about breaking news events that lead into relevant "moments" — or curated collections of tweets around a topic of note. While the test has been happening seemingly unreported for months now, two major alerts on Monday one on a horrific attack in Berlin and another on Donald Trump securing an electoral college victory

VIACOM CEO BOB BAKISH'S STRAIGHT TALK IS WHAT KILLED THE CBS MERGER DISCUSSIONS
Bakish is unknown to most media observers. He’s toiled in obscurity running Viacom’s International Networks for many years. Yet, his first earnings call and his appearance at the UBS media conference a couple of weeks ago have been impressive. Bakish is straight-forward, honest in his assessment of the company and fact-based.

GOOGLE, FACEBOOK AND TWITTER FACES LAWSUIT OVER ORLANDO NIGHTCLUB MASSACRE
Families of the victims of the Orlando gay nightclub shooting on Monday filed a federal civil suit against Twitter, Facebook and Google for allegedly providing “material support” to the Islamic State and helping to radicalize shooter Omar Mateen.

SNAP INC BUYS AD TECH COMPANY
Snap, the parent company that owns Snapchat, is said to have acquired San Francisco-based ad tech company Flite. It’s unknown how much Snap is paying for Flite, but one source described the deal as an “acqhire,” meaning it was likely more about bringing in ad tech talent than any specific technology itself.

CONDE NAST'S TEEN VOGUE TRIPLES ITS WEB TRAFFIC
For readers adjusting to strange encounters with online political news, both real and fake, one established publication has managed to do more than its share of the unexpected in this election year. “Somehow Teen Vogue managed to perform actual journalism AND sell overpriced satin rompers,” reads a typical Twitter message.

HALF OF US NEWSPAPER READERSHIP IS STILL PRINT ONLY
Reports of print media’s demise may have been exaggerated, judging by the results of a new study from Nielsen Scarborough, which shows that over half of all newspaper readers in the U.S. consume newspaper content exclusively via their print editions.

FACEBOOK'S ZUCKERBERG BUILDS HOME ROBOT NAMED JARVIS
Facebook’s Mark Zuckerberg spent 100 hours in 2016 building a personal robot butler — called Jarvis — to control his home Iron Man-style. Apparently it works pretty well! On Monday, Zuckerberg posted his thoughts on the building process, including some details.
 
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Your Media Morning: Instagram’s Copycat Strategy is Paying Off, Media’s Biggest Losers of 2016, Teen Vogue’s Traffic Bounce Reviewed by Editor on Tuesday, December 20, 2016 Rating: 5
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