Meredith Creates The Mother of All Things Weddings, The Meredith Weddings Group For Millennial Wedding Enthusiasts

Meredith Co which took over Martha Stewart Weddings magazine and marthastewartweddings.com last October in a 10 year license deal, has created the mother of all things wedding, the Meredith Weddings Group. The group is made up of the Martha Stewart wedding brands and mywedding.com.

“This is the perfect marriage of two powerful brands targeting a desirable Millennial consumer audience,” said Patti Follo, VP/Publisher of Martha Stewart Weddings, in today’s launch announcement. “We operate under the motto that we’re better together - combining the brand power and expertise of Martha Stewart Weddings, which for 20 years has been providing brides with unique ideas and inspiration - with extensive cutting-edge wedding planning tools and local resources from mywedding.com. The result is one of the most comprehensive and wide-reaching platforms in the wedding media space.”

[post_ad]