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The Atlantic Continues to Defy Print Downward Trends, With Newsstand And Subscription Surge

TheAtlantic is sending its current issue  (Jan/Feb 2017) with the cover story titled 'My President Was Black' by Ta-Nehisi Coates back to the presses thanks to blowout newsstand sales and a December boom in subscriptions. Newsstand sales jumped almost 15% in 2016, a unicorn in today's climate. Two years ago the magazine saw an even bigger jump in newsstand sales with an almost 30% rise. The magazine will print an additional 40,000 copies of the current issue to fill subscription demands and re-stock newsstands. A nice way to end 2016 and kick off 2017 after being crowned 2016's magazine of the year at the National Magazine Awards.





The Atlantic Continues to Defy Print Downward Trends, With Newsstand And Subscription Surge Reviewed by Editor on Friday, January 06, 2017 Rating: 5
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